Pricing – Ads Campaign Audit
Choose the package that best suits your needs
HOW MUCH DOES AN ADS CAMPAIGN AUDIT COST AND WHAT DOES IT INCLUDE?
The cost of an advertising campaign audit depends on the number of accounts, their complexity, and the scope of the analysis. Simpler campaigns require less time, while more complex accounts need a detailed review. The audit includes an assessment of campaign structure, ad performance, keyword and audience targeting, budget allocation, and conversion results, along with clear optimization recommendations and implementation priorities.
PRICING
Google Campaign Audit
Analysis and optimization of Google campaigns
900 PLN
One-time service
Review of account configuration and campaign structure
Keyword selection and optimization
Evaluation of ad relevance and content quality
Evaluation of campaign strategy quality
Landing page performance evaluation
Checking account configuration and analytics tag implementation
Assessment of targeting accuracy
Checking conversion tracking
Verification of reports and user segmentation analysis
Meta campaign audit
Analysis and optimization of Facebook and Instagram campaigns
900 PLN
One-time service
Review of account settings and tags
Assessment of tracking and tagging accuracy
Checking conversion tracking
Verification of reports and analysis of user segmentation
Checking the Facebook Pixel
Targeting analysis
Ad performance analysis
Ad quality verification
Detailed final report
Bing Campaign Audit
Analysis and optimization of Bing campaigns
900 PLN
One-time service
Verification of account settings and campaign structure
Analysis of keyword selection quality
Assessment of the relevance and quality of ad content
Review of campaign strategy for effectiveness
Landing page performance analysis
Checking account configuration and analytics tag implementation
Verification of targeting settings
Verification of proper conversion tracking
Analysis of reports and user segmentation
What does a professional audit include?
Evaluation of the structure of the ad account, campaigns, ad groups, and keywords
Review of remarketing lists and their application
Analysis of keyword distribution strategies within ad groups
Verification of audience settings and custom segments
Check of conversion codes, imported goals, and implementation accuracy
Verification of dynamic remarketing code implementation
Evaluation of the adopted attribution model (last click, first click)
Analysis of ad placements and exclusion of undesirable locations
Review of keyword quality, quantity, and match types
Evaluation of targeting methods within the ad network
Verification of exclusions at the campaign, ad group, and keyword list levels
Analysis of ad effectiveness, headlines, and ad copy
Review of ad extension quality (links to subpages, phone numbers, maps)
Evaluation of ad content and its alignment with keywords and landing pages
Review of activities for conversion optimization and recommendations
Analysis of product feed quality, accuracy of titles, product descriptions, and prices
Discussion of factors affecting the quality score
Analysis of the use of smart campaigns and their effectiveness
Evaluation of bidding strategies and their alignment with campaign goals
Budget analysis from the perspective of optimal resource utilization
Recommendations for testing different bidding strategies
Identification of the strengths and weaknesses of the target audiences
Review of all campaign settings and recommendations for best practices
Suggestions regarding tools to support campaign management and quality
Evaluation of product campaign structure and suggestions for segmentation by business objectives
Recommendations for the development and optimization of individual campaigns
Recommendations for best practices tailored to the account’s needs
Verification of the main objective of the advertising campaign